The Hero Section
The big opening statement at the top of a page
Every field in the Hero section, and how to write a headline that actually works.
Adding one
- Open a page, click + Add Section.
- Choose Hero from the picker.
- Fill in the fields below, then click Save on the section.
The fields
- Small Intro Text -- an optional short line above the main heading, such as a category or tagline.
- Heading -- the large statement itself. Keep it short -- one sentence, or a fragment.
- Text -- one or two supporting sentences underneath.
- Button Text and Button URL -- an optional call-to-action button. Leave both blank to show no button.
- Alignment -- Left or Center.
- Background -- a shared setting used across most section types (White, Soft, Lavender, Aqua, and a few more depending on your theme) so backgrounds stay consistent site-wide.
Writing a Hero that works
Say what you do and who it is for in the Heading -- not a slogan a stranger would not understand. The supporting Text is where you can be a little more specific. The button should be the one action you most want a first-time visitor to take -- Book Now, Contact Us, or See Our Services, not a generic Learn More.